ECE sports promotion

With regard to ECE's social commitment, special emphasis is placed on sports. Sport hugely influences social interactions: it contributes to the socialization of young people, provides integration and social inclusion. By promoting sports, ECE intends to contribute its share to these social interactions. For this commitment, ECE received the SportMerkur award from Hamburg's Chamber of Commerce.

Exemplary projects

HSV Youth Academy at Volkspark

The Alexander-Otto-Akademie features a boarding school, seminar rooms, an atrium, a cafeteria, locker rooms, performance diagnostics and fitness facilities, and offices. Bringing together all Youth teams together in one spot helps improving HSV's Youth program in every respect. It will be a place where young HSV players can train, learn, and live. The Academy is home to all Youth Teams from the Under-16s to the Under-21s.

ECE designed Hamburg football club’s (HSV) Youth Academy at Volkspark. During the construction period the company also took over the project management as part of a sponsorship. The construction of the Academy was made possible by Alexander Otto’s 10-million euro donation.

HSV club house Ochsenzoll

Since July 2012, the traditional HSV training ground owns a modern club house. Central element is gastronomy that makes the club house the place to go for athletes and visitors. Furthermore, the changing rooms, sanitary facilities, meeting rooms and offices are located in the club house. The HSV club house is part of the master plan developed for the HSV training ground.

ECE realized the master planning for the HSV training ground and the architectural draft for the HSV club house in the framework of a sponsoring.

Volksbank Arena in Volkspark

In November 2008, an ice skating and ball sports arena was opened in the Volkspark in Hamburg's district Altona – the Volksbank Arena. Professionals, amateurs and schools train here. Furthermore, the ice rink is open to the public as well.

Gastronomy and multi-functionality also make the arena to a location for major events. Owner is the sports foundation owned by and named after ECE CEO Alexander Otto. The arena is the foundation's asset. The foundation supports sports projects with a considerable part of the income. This way, the sport benefits twice from the arena: Urgently needed trainings have been made possible and the income is used for sports projects.
ECE was responsible for the general planning and project development and provided the architectonic draft. All of ECE's efforts for the Volksbank Arena were realized for free.

Cinema project "GOLD – You can do more than you think"

"GOLD – You can do more than you think" is an extraordinary cinema documentation, which celebrated its premier in Hamburg in February 2013. The sports film accompanied three world-class athletes on their way to and at the Paralympics in London 2012.

The German swimmer Kirsten Bruhn, the Australian wheelchair racer Kurt Fearnley, and Henry Wanyoike, the blind marathon runner from Kenya.

The film shows the fascination, power and zest for life of these athletes and calls on every person with or without a handicap to achieve their full potential. ECE supported the cinema project by hosting a photo exhibition in numerous German ECE centers before the film was streamed and thus gave a taste of the documentation with these fascinating images.