THE DIGITAL MALL OF ECE
The future is today: In view of the ongoing digitalization of the retail sector and the significant changes in customer needs, ECE is pressing ahead with the expansion of its shopping centers into digital omnichannel platforms. By using the Digital Mall, an online product search tool that we developed, products from our retail partners in the shopping centers can be found online for the first time. Consumers can use the website and app of their ECE shopping center at any time and anywhere to find out in real time what is available in the shopping center, reserve the desired products and then buy them in the local store. This is our response to the changing shopping habits of our visitors and the growing need for convenience, as a large number of customers prepare their purchases online and want an online availability check for stationary retail stores.