Effective sales promotion: ECE – INNOVATIVE UND NACHHALTIG ERFOLGREICHE IMMOBILIENWELTEN

GENERATE REACH

Selling more

"Use our professional sales promotion options to activate visitors in the center. From media services and temporary sales opportunities on the shopping street to sampling campaigns. Show our visitors what you have to offer and sell more!"

Ulf Schweppe, Head of Department Specialty Leasing

EXCLUSIVELY FOR TENANTS

Digital Center News-Club

More than just advertising. The DCNC is the first center information system for digital real-time communication in Germany. Tenants can secure an exclusive presence to inform visitors about their offers directly on the highly frequented shopping streets. The presence is framed by content such as local center news and national trends & tips, which further increases the relevance of the format from the visitor's perspective.

Local Center News

Relevant content is fed in from the local editorial team of the respective center, such as announcements of center events or Sundays when the center is open for business.

Trends, Tipps & Service

High-quality content is distributed by the national content team across the entire network to provide visitors with the best possible information on trends and tips.

Partner Slots

The exclusive presence for tenants enables relevant communication of offers to visitors. More image, more attention, more sales.

Advantages for tenants

Exclusivity

The product is only available to tenants and is therefore not available on the free advertising market.

Reach

Each center reaches around 650,000 visitors per month, and up to 50 million nationally.

Number Screens

With 1,800 screens in 80 centers throughout Germany, a unique network has been created.

Target group

Perfect consumer state: You can activate visitors who are eager to consume and experience.

Attractive advertising opportunities

Increase visibility

The right advertising material for every touchpoint - use our eye-catching media

to draw the attention of center visitors to you and your offer and direct them to your store.

Ein Werbeplakat am Eingangsbereich eines Einkaufzentrums

In the entrance area

Door brandings are advertising at eye level. An inescapable advertising presence is created across all doors.

Ein großes Werbeplakat inmitten eines Einkaufzentrums

In the center

Ceiling banners unfold their large-format appeal in the atriums and rotundas of the centers.

In front of the shops

Store stoppers do what the name says. They interrupt the stroll and invite you to enter.

Your advantages

Leveraging potential

Addressing visitors in the center holds great potential.

Create visibility

Perfectly positioned, this is how our in-house advertising opportunities present themselves.

Trigger impulse purchases

Provide inspiration and activate the consumer target group to make a purchaser.

Simple implementation

Our communication experts plan and realize all advertising options for you from a single source.

Center-Voucher

We sell for you

Vouchers are popular gift ideas and the ECE center voucher is no exception.

Vouchers, which are available via vending machines or customer information, can be redeemed in the stores.

This is another example of effective sales promotion.

Your advantages

More sales

Vouchers are frequency drivers. Customers monetize their credit in the center in a targeted manner.

Upselling

Often the voucher balance is not sufficient, so that additional sales are generated.

Use community

Using the community offers advantages. As a participant in the voucher program, you benefit from the sales.

Company

ECE Marketplaces

ECE Work & Live

ECE Living

ECE Real Estate Partners

Career

Sustainability

Media Center